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Los Angeles rockers BLACK VEIL BRIDES have launched the official music video for his or her tune “Born Once more”. The clip, which was directed by Vicente Cordero of Industrialism Movies, could be seen beneath.
“Born Once more” is taken from BLACK VEIL BRIDES‘ newest album, “The Phantom Tomorrow”, which got here out final October through Sumerian Data. The third idea LP from BLACK VEIL BRIDES and the band’s most-ambitious launch to this point is comprised of a dozen tracks, together with the band’s first-ever U.S. Prime 10 Energetic Rock single “Scarlet Cross”.
The duvet art work for “The Phantom Tomorrow” was created by Eliran Kantor, identified for his work with TESTAMENT, HATEBREED, HAVOK and Andy Black, to call just a few. “The Phantom Tomorrow” was produced by Erik Ron (GODSMACK, DANCE GAVIN DANCE, BUSH) and co-produced by guitarist Jake Pitts.
BLACK VEIL BRIDES singer Andy Biersack informed Rock Sound about “Born Once more”: “‘Born Once more’ was a tune that was written later within the course of. We felt like we wanted to have a tune that represented the enjoyment and the thought of rebirth with these characters in ‘The Phantom Tomorrow’ discovering what they thought is perhaps their savior in Blackbird. By way of the story you discover that there have been sightings of this character, there’s this outdated legend of the thought of the Blackbird, this factor that is handed from technology to technology, and now that is ‘The Phantom Tomorrow’ and the individuals within the underground saying, ‘That is our probability. We’re gonna be born once more,’ singing within the streets. ‘That is our alternative to get out of the shit that we’re coping with with the Ninth Circle and the entire guidelines and the stipulations and the issues that they should undergo. So that is meant to be form of a joyous second on the file earlier than finally you uncover this Blackbird character.”
Biersack beforehand mentioned the lyrical themes lined on “The Phantom Tomorrow” in a 2021 interview with “Cutter’s Rockcast”. He mentioned: “It is a idea file. The story is basically the thought… In our society, particularly now, we have now this love of build up heroes and obsessing over different individuals who usually do not give a shit about you or anyone else, and we form of have these false idols and heroes. And so the story is form of about taking this mythological character and the individuals placing all of this energy on to them, after which finally turning their again on the character as a result of no one can fulfill the goals and concepts that you just placed on someone else. So it is an alternate model of our personal timeline the place our obsession with heroes and the iconography of someone that is aspirational form of will get uncontrolled and turns into our complete society.”
Relating to how he got here up with “The Phantom Tomorrow” idea, Andy mentioned: “In January of [2020], I simply form of sat down and began penning this story. I do a number of drawing after I’m writing as nicely. I am not nice, however I like to have the ability to symbolize my concepts in that means. So I wrote out this complete story and drew character designs, after which, a few week and a half later, we have been set to enter the studio, and it simply form of coincidental that this complete rush of this concept got here to me. And so I went to the studio with everyone and mentioned, ‘Look, that is what I believe we must always do,’ and laid out the story and the plot and the concepts. ‘Trigger we have achieved idea information earlier than. The form of technique that we have discovered is greatest is I give the idea and the concepts, so far as the narrative perspective, to the band, after which that’s how we write as a band collectively, to get tone and the way we’re gonna get by this journey. I’ll take these songs after which go mainly write the lyrics to serve the story and plotlines alongside the journey from tune one to the final tune.
“There are unlucky form of shackles which are placed on it — which means that you have gotta write throughout the context of what you are writing,” he continued. “However I attempted to maintain this yet another open-ended the place it is relevant… ‘Trigger I did not wanna write about stuff I do not know; I needed it to be about my expertise. And there is actually nothing about our story that does not mimic the present state of affairs, whether or not it is on a private degree with folks that I’ve identified, or on a sociopolitical degree, with the craziness of the world proper now. The concepts are common, and in order that made it a bit of bit simpler to form of get by the journey.”
In November 2019, BLACK VEIL BRIDES introduced the addition of bassist Lonny Eagleton to the group’s ranks. He joined the band because the substitute for Ashley Purdy, who exited the group earlier that month.
Eagleton beforehand performed with Biersack (a.okay.a. Andy Black) on his solo tour.
